IBIE 2019 – New Artisan Marketplaces Cater To Emerging Industry Trend
Curated show floor destinations will feature education, demonstrations, and a personalized bread making experience.
Washington, D.C. —The International Baking Industry Exposition (IBIE), commonly known as the Baking Expo™ and the Western Hemisphere’s largest baking industry event, provides the largest selection of vendors, resources and education to cater to the specific needs of baking industry professionals and now offers two new state-of-the-art Artisan Marketplaces, Crafted by Puratos and the Bread Bakers Guild of America (BBGA). These interactive, innovative marketplaces will provide personalized and unique experiences for artisan bakers looking to hone their skills, make connections, and grow their businesses as well as wholesale bakers looking to capitalize on this growing trend.
The IBIE Artisan Marketplace Crafted by Puratos will give artisan bakers a comprehensive destination to celebrate the history and art of specialty baked goods. Within the Marketplace, Puratos will feature The Sourdough Experience, which includes hands-on demonstrations and workshops, as well as a virtual tour of, and actual samples from, their Sourdough Library in Belgium, the only library of its kind in the world. Puratos will also feature their MyBreaD program, offering attendees the opportunity to select their own ingredients for creating a personalized loaf of artisan bread that can be picked up in the Marketplace just hours later. Additionally, a presentation theater in the space will feature intimate, face-to-face discussions with featured bakers, digital presentations and videos for learning, networking and informal meetings. The European-influenced setting and sidewalk café seating will create a truly immersive atmosphere on the show floor.
In the IBIE Artisan Marketplace Crafted by Bread Bakers Guild of America, attendees will find a uniquely designed environment inspired by the California Wine Country. The Marketplace will focus on engaging bakers through live demonstrations with a full lineup of expert-led content running every hour from 10:30 a.m. – 3:30 p.m. daily throughout the duration of the expo.
The speaker roster features renowned bakers, including:
• Stanley Ginsberg – Author: “The Rye Baker” and “Inside the Jewish Bakery”
• Craig Ponsford – Artisan Baking Center; Ponsford’s Place; Baking Team USA 1996
• Leslie Mackie – Macrina Bakery; Author: “Leslie Mackie’s Macrina Bakery“ and “More From Macrina Bakery”
• Ciril Hitz – Johnson & Wales University; Baking Team USA 2002: Author: “Baking Artisan Breads” and “Baking Artisan Breads and Pastries
• Lauren Haas – Johnson & Wales University
• Martin Philip – King Arthur Flour; Author: “Breaking Bread: A Baker’s Journey In 75 Recipes”
“IBIE is committed to showcasing industry trends such as the artisan baking movement by developing show features that provide attendees an innovative, hands-on experience,” said Joe Turano, IBIE Chair. “We’re particularly excited for these new Artisan Marketplaces because the learning opportunities will enhance attendees’ experience and leave bakers inspired and poised for success.”
The Artisan Marketplaces are just one of the elements at IBIE 2019 designed to support the growth of the artisan and specialty market segment. Attendees will also find a dedicated track of sessions in the IBIEducate program, ranging from AIB International’s presentation on scaling up artisan bakery products, to hands-on workshops taught by Julien Otto from the French Pastry School during the dedicated day of education on Saturday, September 7. Additionally, the exhibit hall offers a wide range of opportunities for bakers to discover new equipment and ingredient solutions, establish relationships with key vendors, and meet with suppliers that cater to the artisan baking market.
IBIE gathers everyone in the global grain-based food industry by presenting a broad range of solutions and experiences, allowing for each specific market to connect with the key innovations, people, and ideas that present the biggest opportunities for success. Visit www.IBIE2019.com for more information and to register to join the international baking community in Las Vegas, September 8-11, 2019.
IBIE, sponsored by the American Bakers Association (ABA), the Baking Equipment Manufacturers and Allieds (BEMA) and the Retail Bakers of America (RBA), is recognized worldwide as the grain-based food industry’s largest, most comprehensive trade event in the Western Hemisphere. A “working show,” where millions of dollars of business is conducted daily, IBIE brings the entire professional baking community together, offering the complete range of equipment, supply and ingredient solutions and showcasing the newest baking technology in 700,000 net square feet. The triennial event will next be held in Las Vegas, Nevada on September 8-11, 2019, with a full day of education on September 7.
Trackback from your site.