South African Food & Beverage Awards

 

 

South African Food & Beverage Awards – Reaching new heights in 2025

 

 

This year marked the inaugural South African Food and Beverage Awards (SA F&B Awards) that was held just outside Stellenbosch, in the Western Cape. This event was held in partnership with the Aurora International Taste Challenge (ATC), returning for its 7th year at the close of July 2025.

The tasting event was created by gathering culinary visionaries, industry insiders, and discerning taste-makers from across the country. Rather than simply recognising excellence, this dynamic event served as a compass, steering both passionate food lovers and mindful shoppers towards trusted, expertly evaluated products that set benchmarks in quality and taste.

Local quality with International standards

 

Because the South African products are judged blind, together with overseas products, all entries are judged from the same perspective using top international quality standards.

 

 

Products that are awarded, will also be judged in the Aurora International Taste Challenge(AITC), and will be able to use the artwork and stickers in accordance with the award, from both events if they so choose. In the international category, one of the entries was pork from Canada.

Only companies that sell their products in South Africa, are eligible for the various SA F&B trophy awards that are awarded.

Consumer’s perspective

What makes this event different is that many products are judged in the environment they will be used in. Pre-mixes are prepared, coffee can be evaluated with various types of milk. Spirits can be judged with different mixers, and mixers with different spirits.

Baked Goods and Confectionery

This year saw a great variety of entries ranging from Stroopwafels, to buns, and from Gummies to fudge. The judges had a royal time judging the entries.

For the full press release, go to https://fbawards.co.za/2025-event/